Sunday, September 16, 2007

Web 2.0 vs. Web 1.0

For this new autos website we're building, the goal is to make it more web 2.0 than web 1.0; but what exactly does that mean? Is it the design? Is it a social network? Is it a more viable business than traditional sites? Well, I found this list from a blog that briefly describes the two. Depending on how you look at it, these could be subtle or drastic differences.

* Web 1.0 was about reading, Web 2.0 is about writing
* Web 1.0 was about companies, Web 2.0 is about communities
* Web 1.0 was about client-server, Web 2.0 is about peer to peer
* Web 1.0 was about HTML, Web 2.0 is about XML
* Web 1.0 was about home pages, Web 2.0 is about blogs
* Web 1.0 was about portals, Web 2.0 is about RSS
* Web 1.0 was about taxonomy, Web 2.0 is about tags
* Web 1.0 was about wires, Web 2.0 is about wireless
* Web 1.0 was about owning, Web 2.0 is about sharing
* Web 1.0 was about IPOs, Web 2.0 is about trade sales
* Web 1.0 was about Netscape, Web 2.0 is about Google
* Web 1.0 was about web forms, Web 2.0 is about web applications
* Web 1.0 was about screen scraping, Web 2.0 is about APIs
* Web 1.0 was about dialup, Web 2.0 is about broadband
* Web 1.0 was about hardware costs, Web 2.0 is about bandwidth costs

In the end, our main goal is to make the process of buying and selling cars easier, cheaper and more secure than current methods. How that's accomplished, whether through 1.0 or 2.0 is to be seen. Some other things to consider...

* Web 1.0 was about top bottom design, Web 2.0 is about bottom to top design
* Web 1.0 was about paid service/content, Web 2.0 is about ad supported (free) service/content

For those of you who still view web 2.0 as a fad word, all of the above may describe the same thing to you. I do personally believe there is a difference though... the air is definitely shifting for both big and small companies. People are looking at different ways to do the same business as older models are slowly phasing out; it's only a matter of time before the public controls all the content instead of relying on the few media giants to feed the public news and data.

edit: Oh yeah, there's also this video that helps visualize web 2.o.

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